The idea behind Clearlii was born out of a simple belief: contact lens users should be able to correct their vision when they need to – without being dependent on long delivery times. In 2011, we began our journey with a passion for modern, smart solutions, where products are combined with science to deliver high-quality contact lenses at fair prices.
Apotekslinsen is founded with the ambition to offer quality contact lenses via pharmacies — inspired by pharmacy customers’ demand for lenses.
Apotekslinsen conducts a handful of tests together with pharmacies in Sweden.
After a number of successful tests with satisfied customers, several partnerships are initiated and pharmacy-distributed contact lenses roll out.
Contact lens users in Sweden and Norway can now pick up their lenses at their local pharmacies.
Colored contact lenses also become available at pharmacies in Sweden and Norway.
The Apotekslinsen concept launches in Finland and is now available in more than 300 pharmacies.
Apotekslinsen evolves into Clearlii, marking a new era of premium lenses with a clinical focus.
Clearlii launches its first own daily and monthly lenses, specially developed for the Nordic climate.
Clearlii contact lenses are now available in over 800 pharmacies.
Clearlii launches the first vitamin lenses in the Nordics.
Clearlii launches Clearlii Monthly Advanced, our first silicone hydrogel lens.
Clearlii continues its expansion and is now available in Iceland.
Clearlii becomes a proud member of the optics industry association.
Clearlii continues its expansion and is now available at selected opticians in Denmark.
Clearlii launches the Professional series — a range of more advanced contact lenses fitted by opticians.
We develop contact lenses with a focus on comfort and safety. From vitamin-enriched lenses with moisturizing hyaluronic acid to silicone lenses with high oxygen permeability and a silky-smooth surface.
Every Clearlii lens is scrutinized in studies, reviewed by experts, and undergoes rigorous quality checks before it is packaged.
From design to finished lens — every Clearlii lens is created with the eye in focus to give our customers improved vision, great comfort, and a convenient contact lens experience every day.
From everyday users to professional partners — Clearlii makes a measurable difference across Europe. Every number represents a story of clearer vision, greater comfort, and reliable collaboration.
Every year, millions of contact lenses leave our warehouse.
Our growing network of pharmacies and opticians ensures that Clearlii lenses are always close at hand.
Clearlii products are trusted by pharmacies, opticians, and users across the Nordics.